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What Is Real Estate Photography?

Around 97% of home buyers in 2021, first searched online to find a property.

As a seller, it’s crucial that you market your property correctly. If you’ve never sold real estate before, it can be an overwhelming process. It can also be stressful if you’re an expert in marketing.

The good news is investing in professional real estate photography can make selling your home much easier. This guide is going to tell you about the numerous benefits that come with investing in property photography.

Before you get started, there are a few things you need to keep in mind. Read on so you can get your home off the market as quickly as possible.

Sell Your Home Faster

One of the best things about posting photos online of your property is that it will sell faster. You’ll be able to reach a larger audience and more people will see your online listing.

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As you know, the majority of people look online for homes to purchase, if you don’t have photos posted, many people won’t know your real estate is for sale. If your online listing doesn’t have any photos or if they are low quality, people will continue their search elsewhere.

Great First Impression

You only get one chance to make a good first impression on potential buyers. The photos you put online of your property will determine if buyers want to see it in person or if they want to move on in their search.

If you only have a few images posted or if they are bad quality, you’ve put yourself at a disadvantage. You’ll likely have fewer people reach out to you for a tour as they won’t want to waste their time seeing a home that doesn’t look.

Your online portfolio should show off every room in your home and should impress buyers. Real estate photography should show the best angles of the home and highlight the most impressive features. If a potential buyer has seen the photos online and then decided to come to the home in person, there’s a higher chance they will buy it.

Types of Property Photography

As technology has improved there are many different types of photography that can help your property stand out against the rest. Drone photos are growing in popularity and people who search for homes online will appreciate them.

It’s one thing to see the rooms and features up close, but an aerial view of the property will give your real estate portfolio a boost up against others. You may also want to consider a drone video of the entire property and the area around it. This will show people every exterior angle and give them a better idea of what the home looks like.

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A virtual 3D tour is also another form of photography that will help your property sell faster. A buyer will be able to walk through the house online and see exactly what the interior looks like. Both of these features are required and you can sell your home without them, but they will make the process faster and easier.

You’ll be saving yourself a lot of time by investing in different types of photography. If a buyer can see exactly what it looks like online through high-quality photos, they won’t be wasting your time when they come to look at the property in person.

Prepare Your Home

When you’re getting ready to market your home for sale, you need to spend some time getting it ready. Your home should be free of clutter and it’ll be helpful if it’s clean.

You don’t want fingerprints on the appliances and windows as they will show up in the images. You should also remove any seasonal decor.

If you’re taking photos in December to post in February or March, you don’t want your holiday decorations in the way. This tip will help make your online listings look timeless and you’ll be able to use them any time of the year.

When you’re prepping for home photos, be sure to take out any personal items. This includes family pictures, pet supplies, and even toys. You want the buyers to be able to picture themselves living there and they will have an easier time doing that if your items aren’t there.

Finding a Professional

One of the best things you can do to help your home sell is to invest in professional photos. Your phone can take some great pictures, but they will be lower quality and not as appealing as pictures taken by a professional.

When you’re looking for the best person to work with, there are a few things you should be on the lookout for. The photographer should have experience taking property photos and you should look through their portfolio.

A photographer who takes great family portraits isn’t going to be as qualified. You’ll want to hire someone who is familiar with real estate photography.

Be sure they have a good reputation as well. They should also get back to you quickly and on time.

Real Estate Photography

There are many steps to take when you’re selling your home and we know it can be overwhelming. Hiring a professional to help with your real estate photography will take one more thing off your plate. You’ll be able to focus on the other important tasks on your to-do list.

We hope this real estate guide has helped you and made the process a little easier. Continue browsing our site as it has many articles full of real estate advice and marketing tips.

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