The number of marketing jobs in the United States is expected to grow ten percent by 2031, so if you’re trying to hire, it might become more and more difficult to fill those positions.
Do you have a marketing manager job to fill? Let’s go through how to hire a marketing manager.
Know The Skills You Need
Clearly outline the duties and responsibilities of the position, as well as the qualifications and experience required. This requires that you know exactly what you want out of the position, so you can get the best marketing manager for your needs.
There are particular skills you need to be a good marketing manager. Marketing managers need to be strategic thinkers, and have the ability to develop and implement long-term marketing plans
In today’s world, digital marketing is very important for a successful business. Marketing managers have to have a thorough understanding of knowledge of various digital marketing channels and tools.
There are also degree requirements. Most marketing manager positions require a person to have at least an undergraduate degree in a related field.
Think About The Types of Marketing
It’s important to remember that a Marketing Manager role can have different responsibilities and qualifications depending on the company and industry, so the process may vary.
For example, marketing for outdoor brands can differ from more sedentary options.
Additionally, it’s important to have a clear understanding of the company’s marketing goals and objectives before hiring a marketing manager.
Post the Job Listing
Advertise the position on various job boards, social media, and other platforms. You’ll start receiving resumes quickly. Carefully review the resumes and cover letters of all applicants to determine which candidates are the best fit for the position.
Start The Interview Process
Once you have a few promising candidates in mind, it’s time to start interviewing. Schedule phone screens with the top candidates to further evaluate their qualifications and fit for the position.
After that, schedule in-person or virtual interviews with the top candidates to get a better sense of their qualifications, experience, and fit for the role.
Contact the references provided by the final candidates to get a sense of their past performance and work ethic. This will also help ensure that everything they said in the interview and on their resume was accurate.
Finalize Your Choices
If you think you know which candidate you want to hire, you just need to finalize your choice
After considering all of the information gathered, select the candidate that you believe is the best fit for the position.
Then, it’s time to extend a job offer to the candidate and discuss compensation, benefits, and start date. If they turn you down, go on to the next candidate.
Start Hiring for a Marketing Manager Job Today
What are you waiting for? It’s time to put feelers out to fill your marketing manager job today. Do you need more help? Check out some of our other blogs on the hiring process and so much more.